Illustrating Outerwear Character Walk Cycles
This was a study in cartooning and simple cell based animation, creating characters that showcase our four main categories of product for the Spring season.
![](https://cdn.prod.website-files.com/623a29b921fe01556793c718/623b28e712ca7e05952e1118_17SS-Characters-All.jpg)
Each character was animated by hand, creating a repeating walk cycle as well as an expressive gesture that functioned as a hover state on digital applications
![](https://cdn.prod.website-files.com/623a29b921fe01556793c718/623b28e75391d85c01ae299c_17SS-Character-Fleece-03.gif)
![](https://cdn.prod.website-files.com/623a29b921fe01556793c718/623b28e7a84b68c65cdf9b54_17SS-Character-Flannel-02.gif)
![](https://cdn.prod.website-files.com/623a29b921fe01556793c718/623b28e7ae073ae387803cc0_17SS-Character-Insulator-02.gif)
![](https://cdn.prod.website-files.com/623a29b921fe01556793c718/623b28e77dc8dc2bbee32cf5_17SS-Character-Jacket-02.gif)
Each animation was featured on a landing page for burton.com that provided an overview of all of our featured Spring outerwear and apparel collections.
![](https://cdn.prod.website-files.com/623a29b921fe01556793c718/623b297e98e4ed8e33a756ce_17SS-Versatility-Landing.jpg)
![](https://cdn.prod.website-files.com/623a29b921fe01556793c718/623b297e96887a08b4d1e3dc_17SS-Versatility-Mobile.jpg)
Supporting Team
Creative Director - David Pfluger
Supporting Campaign Design - Matt Plays